A partnership proposal for bringing D&H's culture to the people you want to hire, told by the people who already own it.
Put a light on someone who genuinely loves their job and you catch magic in a bottle. Our craft is serving it to the audience you need to reach.
ARK Media, a creative studio led by founder Adam Kravitz, creative director and Gold Cannes Lion winner for marketing, with a senior crew of videographers and editors whose collective work spans Marriott International, Dropbox, Google, Rivian, The North Face, and more.
Employer brand storytelling. Real employees on camera, proud of the work, cut into content that recruits.
Sit-down interviews and b-roll of the actual job, finished as ads and organic posts. Measured in applications started and roles filled.
Employer branding is the ecosystem of content that shows the world your company is a great place to work, built mostly on employee advocacy: real people, on camera, talking about their work and why it matters to them.
Awareness of D&H as an employer of choice: the company candidates already know before a recruiter ever calls.
Job seekers into applicants. Organic content earns the attention; targeted promotion lands the right story on the right candidate while they're looking.
This work sits beside consumer marketing and talent acquisition, and it feeds both.
The Co-President sketches are great. Keep them coming. Now give that same spotlight to the co-owners: the regular employees who own a piece of this company and have never been handed the mic.
Corporate portal shown below. Warehouse hiring runs on its own portal, largely through evergreen postings, and gets its own section next.
Corporate hiring is a sales engine. Four in ten corporate openings are sales roles. Interview your sales superstars about why they love the work: their passion and wisdom recruit the next class, and the feature itself celebrates them on brand channels.
The warehouse tells on itself. Middletown's Warehouse Worker posting has been open since October 2024, and a Quality & Training role is open at all five distribution centers.
Five sites, one network. Content built once travels to Middletown, Whiteland, Newnan, Fresno and Mississauga.
You're already investing. A Social Media Specialist req has been open since April; we'd hand that hire a running machine.
Job boards won't fix forty percent turnover. The people who stayed can: the rising stars and the fifteen-year vets your supervisors would name in a heartbeat.
One co-owner at a time, on camera, telling their story from the floor they work on. The people who stayed and moved up are living proof of the pitch, and they tell it better than any brand voice could.
Each story becomes recruitment ads and organic posts aimed at the exact roles you need filled. Rinse and repeat, story after story, site after site.
The warehouse workforce in your five markets, and which local employers compete for the same hands.
Pay, schedule, a path up, and whether anyone notices the work.
The channels that actually reach hourly candidates, from job boards to local social.
Straight from the interviews: what kept your best people becomes the message we lead with.
A few pieces from our own client work, next to the frontline formats setting the bar right now.
A short alignment call with marketing, and supervisor picks from the floor. We handle the rest, from prep to run of show.
We come to Harrisburg. A stop at HQ for leadership sit-downs, then straight to the warehouse for co-owner stories. Small crew, small footprint.
Finished recruitment ads plus organic cuts, pre-production included. D&H covers crew travel, and if the work earns it, we talk about what a year looks like.
A named campaign turns the first shoot into a franchise: a recognizable series your people ask to be part of and your recruiters link in every outreach. The name is already in the building. Nobody else in tech distribution can say co-owner and mean it literally.
Adam Kravitz
Founder & Creative Director, ARK Media
adam@arkmediapros.com